You’ve got a logjam. The other side has dug in. Your boss may want you to make this deal or maybe there’s something else motivating you to work it out. The thought of giving in leaves you with a bad feeling in the pit of your stomach.
What should you do in this scenario? It’s easy: Unleash a tactical empathy nuke—a “that’s right” summary.
Every that’s right you obtain in a negotiation is solid gold. Each one puts you on track for that monster that’s right that comes from pulling everything you’ve learned together into an all-encompassing summary—a grand-slam summary that creates a tactical empathy moment so huge that it’s effectively a tactical empathy nuke.
Epiphany moments are hits of dopamine, oxytocin, and serotonin. A great tactical empathy negotiator is effectively a drug dealer—just one that uses their powers for good rather than evil.
In a recent article on Inc.com, Brady Wilson outlines three brain hacks that can help you come across as brilliant on demand.
We use empathy because we want it in return. We want as many deals to make themselves as possible because it saves time. The chance of a deal making itself after a monster that’s right is good enough for us to make the effort to get there.
Getting to the monster that’s right requires what we call the LMP progression (i.e., label, mirror, paraphrase).
1. LabelYou start banging away at the logjam with selections from these labels:
Each label should end with an upward inflection of genuine curiosity so that it lands gently and digs in. (You can even add a few of your own, but you’re going to have actually use several—at least three.)
Go silent so they can respond.
2. Mirror
You have got to mirror key words from their answers to dig deeper and uncover more information.
You’re building information and fodder here for your tactical nuke. Keep Robert Downey Jr.’s Sherlock Holmes line in mind: Data, data, data. I cannot make bricks without clay!
3. Paraphrase
The paraphrase (putting the actual meaning of their words into your own words) is the real bridge here. It makes your responses a little bit longer. String together responses from paraphrases of what they’ve said and go silent. It will keep them talking.
Paraphrases are longer than mirrors. It’s more of a back-and-forth. When you paraphrase, the other side is encouraged to continue the conversation right back.
The paraphrases are the bridge to a good summary.
Many people struggle to get from the short format of labels and mirrors into the long-response format of a grand-slam summary.
This type of summary is a long response. You’re going to have to disengage your dynamic silence gear for a bit here to get it all out.
When our negotiator did it in the Philippines, he went on for a while. It seemed like forever.
The only time you may want to stop before you get to the end of it is if your counterpart interrupts you to correct you—which is actually an amazingly good sign that means that they are completely focused on you.
A great summary is built on two types of pillars: labels and paraphrases.
It makes your counterpart feel completely understood and gives them a good hard hit of dopamine (the motivation molecule), oxytocin (the connection chemical), and serotonin (the confidence chemical).
It’s at this point that you maximize the possibility that they will break the logjam for you. This moment is worth it! You’re about to get a monster that’s right out of them.
And if the deal doesn’t make itself right here, you can fall back on the following.
Nothing favorable in the response?
Still nothing?
(Both of these have to be said gently; you don’t want to damage their pride.)
No one is willing to say yes to being powerless after you have deployed a summary that knocks it out of the park. They will find some way to make things better if it is in any way at all within their power.
If it isn’t? Now you know. You’ve done your job, and done it well.
If you find yourself here, it’s time to move on to a new deal—one that you can make—and no longer waste energy spinning your wheels.
There will be a better opportunity waiting for you just around the corner. Go get it and make it rain!