The last impression is the lasting impression.

We don’t remember things the way they happened. I’m sorry, but we don’t. We remember the most intense moment and… how things end.

Broadway has known about this forever – “Give ‘em a big finish & they’ll forgive you for anything” goes the adage.

“What about the 1st impression”? You might wonder. I remember my mom drilling into my head “If you don’t make a good 1st impression you may never get a chance to make another”. Not a false statement, but more pointed at the empty-headed teenager she was talking to.

Your game needs to shift once you’ve gotten past knowing how to smile, look someone in the eye and shake hands. Here’s how: